7 Traits of a Great Leader

At HVO Search, we talk with leaders in Fashion, Beauty, Luxury, Lifestyle and Wellness on a daily basis. Over the years, we’ve learned a lot about the problems they face, the strategies they use to overcome them and the reasons behind their success.


These are our insights and learnings into the traits that all great leaders share.



1. They Radiate Positive Energy


There is nothing more important in a team than passion and the willingness to succeed.


Having a positive leader is an important part of that. Not only does this make them more likeable, leading to more trust, it also boosts team morale. And countless studies have shown that this leads to more productivity.


People respond well to positivity. When you enter the meeting room with a smile and confidence, you receive the same in return.


Tip: It is possible to learn how to radiate more positive energy. Expert advice includes good body language, giving thanks and taking time to care for yourself.


2. They are just as comfortable leading in uncertain times as they are when times are good.


Uncertainty is a permanent part of our lives. Rarely will there be a moment where you are certain and absolutely sure of what is coming next.


In the unsettling crisis we face ourselves in, these words have never been more true.


It is rarely possible for even the most powerful leaders to eliminate uncertainty. Instead, they learn to navigate their team through it.


In fact, the best leaders embrace uncertainty and thrive under it.


Uncertainty can be contagious and trigger anxiety and resistance.


But when you disrupt the status quo, you create opportunity. And in today's climate of uncertainty, leaders have the opportunity to harness this anxiety in positive ways and fuel innovation and productivity.


Tips: Stay focused on your mission, acknowledge concerns out loud and together, devise ways to overcome them. Reward bravery and encourage decisiveness.



3. They have a proactive attitude


In our workplaces, it is very easy to be reactive. Within minutes, your calendar can fill up with meetings initiated by others, leaving you little time to do any actual work.


Being reactive is easy, because you just ride the wave that other people have created for you. Proactive leadership takes work, because you need to carve out time in your day to focus on it.


As I mentioned in section 2, we are living in very uncertain times and right now, the best method to help your brand survive the storm and thrive when it has settled is to have a mixed reactive and proactive approach.


You should adjust and pivot your strategy in line with the current crisis whilst maintaining your brand’s long-term vision.


None of us have had any experience in dealing with a global crisis such as this one. Many brands have massively shifted their strategy. For example, focusing solely on eCommerce and digital whilst stores are closed.